The truth is that many Nigerians have lots of fallacies about taking a loan. Some believe that applying for a loan requires high-value collateral or perhaps, it’s time-consuming or only a failing business needs it. However, it’s not what you think. Loan-taking has been lots easier these days, especially with the advent of technology. And […]
Starting a business could be very daunting. The thoughts of where to get the capital to kickstart, and the running cost could leave you overwhelmed. But on the flip side, when you think of the gains of having a business, you just want to start immediately. Aside from providing yourself with a regular source of […]
Customers are the lifeblood of any business. A business without a reasonable customer base is likely to fail. When you create a valuable product that customers are willing to pay for, it is super important that you deliver the service in ways that are satisfying to the customer. Report by the Microsoft team highlighted that […]
Having a deeper understanding of your market will help your business grow very fast. It will inform your product innovation and customer acquisition. There is not a better understanding of your market except that you utilize data. Customer data can help you to improve your consumer experience, marketing strategy, and customer segmentation. In this post, […]
Many customers complained about the taste of the bean cakes of a particular seller in my neighborhood. I’ve also experienced her customer relationship. This woman isn’t doing anything significant until another seller started the same business a stone throw from her. In less than two weeks, she lost almost all her customers and learned her […]
It is possible to find many business ideas on the internet or come up with good ones on your own that may require very little capital to start, but not every one of them will become successful. Regardless of how great a business idea is, its success will depend on the amount of consideration given […]
Every customer has their expectation. Your ability to meet or exceed each of their expectations will go a long way in building a formidable relationship with them. Speed, authenticity, and care are some of the key customer expectations identified by Roy Barnes and Bob Kelleher in the 11 key customer expectations. With the advent of […]
The utmost goal of every business is to succeed, and success requires more than just luck. It is the ability to sense opportunities, seize them and adapt to any changes in the business ecosystem. As an entrepreneur, you should be aware of the policies, processes, and procedures that guide the market and figure out what […]
No one wants to plant without reaping a good and guaranteed harvest. When you invest in something, your main aim is to get guaranteed Returns on Investment (ROI). To do this, you must consider investing in opportunities with minimal risk especially in Nigeria where the inflation rates keep rising on a yearly basis. There might […]
Small business owners often complain about the slow growth of their businesses. They blame this on the economy, Government policies, their competitors, and the ever-changing industrial dynamics. While these are a fraction of the problem, every business depends on how well you treat your customers. If you give top-notch customer service, customers will troop to […]
Cashdrive Blog 2020 | All Rights Reserved.
